Generative Engine Optimization
Buyers now ask ChatGPT, Gemini, and Perplexity before they ever reach Google. GEO and AEO make sure your brand gets cited — not your competitors. Start free, or go comprehensive.
Why GEO matters
Search has moved through three eras: SEO ranked pages, AEO optimized for answer snippets and voice, and now GEO optimizes for generative AI that synthesizes answers from many sources and cites a few brands. If you are not in the training data and the live citations, you are invisible at the moment of decision.
Start free — one-off GEO audit
Enter your domain and get an instant report. No commitment. This is stage 1 of our full methodology — try it standalone, or hand it to us to act on.
SAMPLE REPORT — yourbrand.com
The comprehensive service
The same audit, made actionable. We run it, fix what it finds, track citation growth, then expand across markets and engines. One backbone, two entry points.
01
AUDIT
Full visibility scan across AI engines, content gaps, entity coverage, and competitor benchmarking.
02
OPTIMIZE
Content rewrites, schema and markup, entity enrichment, and source authority building.
03
MEASURE
Ongoing monitoring of citation share, answer presence, and competitor movement.
04
EXPAND
Roll out to new engines, markets, and languages; iterate on what wins.
Directional signals
8
AI answer engines covered
+5
competitors benchmarked per audit
4-stage
audit → optimize → measure → expand
1-click
free audit, no commitment
Common questions
Generative Engine Optimization (GEO) is the practice of optimizing a brand’s visibility and citation in AI answer engines such as ChatGPT, Gemini, and Perplexity, so the brand is referenced when buyers ask questions related to its products or category.
SEO optimizes pages to rank on link-based search engines like Google. AEO (Answer Engine Optimization) optimizes content to appear in answer snippets, featured results, and voice responses. GEO (Generative Engine Optimization) goes further — optimizing for AI synthesis, entity coverage, structured content, and source authority so that generative engines like ChatGPT, Gemini, and Perplexity cite the brand within synthesized answers. The three complement each other: SEO wins the link list, AEO wins the answer box, GEO wins the AI citation.
The free one-off GEO audit produces an instant report covering brand citation share across AI engines, AI answer presence, a content optimisation score, and a competitor gap analysis. It is stage 1 of CLEARgo’s full audit, optimize, measure, and expand methodology and can be run standalone with no commitment.
The free audit diagnoses visibility gaps; the comprehensive service fixes, tracks, and scales them across engines and markets. Many brands start with the free audit and engage the full audit, optimize, measure, and expand program when gaps appear or when they want ongoing citation growth.
Run the free audit now, or talk to us about the full audit, optimize, measure, and expand engagement.